Unlocking Untapped Generosity: Why Your Year-End Appeals Must Include Recurring Donors, GivingTuesday Givers, and Volunteers
By Abby Jarvis, Head of Research at Neon One As the calendar pages turn towards December, nonprofit organizations globally enter their most critical fundraising period: the year-end giving season. This…
The Untapped Potential of Digital Advocacy: Why Your Nonprofit Needs a Social Media Ambassador Program
In the hyper-competitive digital landscape of 2026, where organic reach on major social media platforms continues to decline, nonprofits are facing an existential crisis regarding visibility. As algorithms prioritize paid…











